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HUAWEI Mate50 Pro: XMAGE – The Dawn of a New Era

Mobile photography has taken over the world; people are constantly documenting their lives with their smartphones. And brands continue to be in the race for the widest field of view, the biggest sensor, or the strongest low-light capability. Given these, we might think we have arrived at the pinnacle of mobile photography innovation. But have we? Enter XMAGE, a new in-house imaging brand representing the epitome of Huawei’s technical expertise in mobile photography. Debuting on the HUAWEI Mate50 Pro, the XMAGE system results from years of R&D spanning seven research centres and eight research fields across the globe. Built on the pillars of the optical system, mechanical structure, imaging technology and image processing, the innovative system allow for meticulous colour reproduction and lighting effects that are second to none. 

Its RYYB ultra-sensing imaging unit replaces green pixels in the photosensitive sensor with yellow super pixels, increasing the light intake by 40%. Image algorithms have also been upgraded by adopting an XD Fusion Pro ultra-HD image engine and computing optics that exceed physical limits for clearer and more detailed images.

The HUAWEI Mate50 Pro comes in two types of rear covers, glass and vegan leather. The glass cover is available in two colours, Silver and Black, while the vegan leather version comes in Orange. The smartphone is available in Kuwait at a price of KWD 319.9 along with FREE GIFTS from Huawei’s online platforms as well as certified retailers.

 

HUAWEI Mate50 Pro

Listen to what photographers have to say about Ultra Aperture XMAGE Camera

“Having a variable aperture camera gave me great flexibility while shooting as it gives precise control over the depth of field. Moreover, the f1.4 aperture of the main camera is indeed a game-changer for nighttime photography. The HUAWEI Mate50 Pro also impressed me with its dynamic range. Pictures of sunsets and backlit subjects came out with pleasing shadows and highlights” — Mahmoud Essam

“Excellent zoom quality is a strong point of the Huawei Mate 50 Pro. Even in low light situations, the result showed good detail preservation. I was also amazed by the wide dynamic range in most situations, including the Ultra wide angle lens; almost no clipping of highlights. Night photos are incredible and of high quality directly out of the main camera, thanks to the f/1.4 aperture.” — Riyadh AbdulElah AlMalahi

Industry’s first adjustable physical aperture of 10 sizes for flexible depth of field

Photographers care a great deal about the aperture because aperture adjustment is key to capturing images with the right details. It lets you control how much light you let in, making a huge difference when shooting in low-light conditions. It also determines the depth of field of your photos. 

HUAWEI Mate50 Pro is the first smartphone to feature a primary camera lens with an adjustable physical aperture of 10 sizes, representing a quantum leap in smartphone optical design. In ‘Professional’ mode, experienced users can precisely control the opening and closing of the aperture blades between 10 sizes from f/1.4 to f/4.0. Whether you want to use a shallow depth of field for portrait shots or keep a larger area in focus for scenic shots, the camera will meet all your needs. If you’re at a music festival indulging in your favourite artists’ performance but want to capture the dream moment at the same time, the ‘Auto Mode’ is perfect for you.

Ultra Aperture Camera with the largest f/1.4 aperture for brilliant pictures in neon-lit nightscapes

Enjoying the sunset at the beach? Use your HUAWEI Mate50 Pro to capture this perfect moment! Its 50MP Ultra Aperture Camera takes 24% more light,⁠ thanks to the ultra-large f/1.4 aperture and RYYB sensor, working seamlessly with the XD Fusion Pro image engine to keep brightness and contrasts pristine. If you want to take mesmerising pictures of shining bright lights in the city, the HUAWEI Mate50 Pro has you covered. ‘Super Night’ mode lets you take pictures that do justice to any neon-lit nightscape.

Breathtaking bokeh effects for stunning portraits

HUAWEI Mate50 Pro features an ultra-large physical aperture primary camera that works in tandem with portrait segmentation computing capabilities to apply optical-level background blurring. Compared to other cameras that rely solely on algorithmic blurring, the blurring effect here will look more natural. The subject taken by the HUAWEI Mate50 Pro stands out more from its surroundings, with smooth skin and natural skin tone.  

Imagine sitting across your loved one on a date night and just being simply in awe of the beauty you’re seeing. Now is the time to whip out your HUAWEI Mate50 Pro to capture a close-up of this captivating charm so you won’t lose this moment. If you’re hanging out with friends or celebrating special occasions in a group, the small and medium apertures can be used to capture images close-up or from a distance so that everyone in the photo care captured in clarity.

The futuristic tech flagship smartphone

The HUAWEI Mate50 Pro is a phone that lives up to the legacy of HUAWEI Mate smartphones. The new smartphone inherits the iconic Symmetrical Space Ring design but adds to it a luxurious touch of Clous de Paris. 

The HUAWEI Mate50 Pro also features the innovative “Kunlun Glass.” It effectively improves the drop resistance of your phone by a whopping 10 times. The HUAWEI “Kunlun Glass” consists of 10 quadrillion-level nanocrystals, the result of composite ion strengthening, which makes it more resilient and drop resistant, as verified by the first-ever five-star glass drop resistance certification from Switzerland’s SGS. This makes the HUAWEI Mate50 Pro the first smartphone to ever achieve this certification. The performance has also improved by leaps and bounds, and the phone also brings with it a seamless user experience of the all-new EMUI 13 and Super Device.

A world of opportunities with HMS and favourite apps from AppGallery 

The HUAWEI Mate50 Pro comes pre-installed with AppGallery – the third-largest app marketplace in the world. Users can easily navigate, explore, find and download a wide range of high-quality apps using AppGallery. As part of Huawei’s expanding ecosystem, AppGallery emphasises privacy, providing enhanced security and a unique, intuitive user experience. Also, AppGallery is celebrating its fourth anniversary in the region.


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