Cream Live From The Winterland in San Francisco on March 10th 1968

Cream's performance at the Winterland Ballroom in San Francisco on March 10, 1968, is often remembered as one of the iconic moments of the band's live shows. This concert took place during their U.S. tour in 1968, when Cream was at the height of their popularity. The band, made up of Eric Clapton, Jack Bruce, and Ginger Baker, was known for their improvisational, blues-infused rock performances, and this show is no exception.
The Winterland Ballroom itself was an important venue in San Francisco during the 1960s, hosting a wide range of legendary acts, and Cream's appearance there was part of their final U.S. tour before disbanding later that year. The live performance on March 10, 1968, was later released as part of the "Live Cream" album (1970), showcasing some of their electrifying live energy. The setlist featured several of the band's most famous songs, including:
- Sunshine of Your Love
- White Room
- Crossroads
- Spoonful
- Tales of Brave Ulysses
- Politician
This concert is notable for its raw, powerful blues jams, with Clapton's virtuosic guitar playing and the intense rhythm section of Bruce and Baker. Cream was famous for improvising and stretching out their songs during live performances, and this show exemplified that spirit. The 1968 Winterland performance captures the unique blend of virtuosity, energy, and spontaneity that made Cream one of the greatest live bands of their time.
